'Chrome Management license has outgrown its name and capabilities and is being replaced by Chrome Enterprise license,' a Google spokesperson indicated during the Q&A portion of Sheth's talk. Google also is describing the Chrome Enterprise license as having more robust management capabilities than the current Chrome Management license. Those Chrome Management licensees will be 'automatically upgraded to Chrome Enterprise,' a Google spokesperson indicated, during the Q&A portion of the talk. The new license is replacing the currently existing Chrome Management license that's used by organizations. The Chrome Enterprise license isn't Google's first effort to address the business market with Chrome OS, a browser-based operating system that's tied to the Google Play store. One notable point in Sheth's talk was the ability of organizations to create domain-joined devices using Microsoft's Active Directory identity and access management solution with the Chrome Enterprise technology. In general, Sheth depicted the Chrome Enterprise license as offering a single management approach for organizations that would permit anywhere access to applications by end users, including Chrome OS apps and Android apps from the Google Play store, as well as Windows apps through VMware's Horizon technology. Google's Chrome Enterprise efforts were outlined in a Web presentation today by Rajen Sheth, a senior director of product management for Google Chrome and Google Cloud. In its corresponding announcement, VMware claimed to be 'the first unified endpoint management (UEM) provider with full Chrome device management capabilities.' The integration effort permits access to 'full Windows desktops' by organizations, as well as 'access to all enterprise applications - cloud, web, native Android, virtual Windows - from a single app catalog,' according to VMware's announcement. The expanded effort also encompasses mobile device management capabilities using VMware's AirWatch solution, plus the ability to access Windows applications on Chromebooks using VMware's Horizon virtual desktop infrastructure technology. The company also announced a partnership expansion with VMware to facilitate the lifecycle management of Chromebook devices using VMware's Workspace One technology. Google this week announced a new Chrome Enterprise license, its latest effort to bring the Chrome OS operating system and Chromebook laptops into the business world.

Vmware horizon client chrome os